Rose Ojeda

rose

A belief in housing as a human right drives Rose’s commitment
to creating healthy homes in thriving communities. A stint with the US Department of HUD and immersion in federal housing policy reinforced that commitment. Rose became actively involved in housing development and asset management beginning with Mt. Hood Community Mental Health (Mt. Hood CMH), where she developed permanent supportive housing (PSH) for adults with a severe and persistent mental illness. She also asset managed the properties. Mt Hood CMH eventually merged to form
Cascadia Behavioral Healthcare where she served as its first Director of Housing Development, working on multiple PSH new construction developments and preservation projects, including the renovation of a historic SRO building in Old Town Portland.
She took a short break away from the non-profit world to start a professional real estate business assisting individuals, investors, and non-profits buy and sell real estate. During that time, Rose helped form the first Latino Home Buying fair in the Portland Metro area,
and then served on the planning committee during the formative years of Hacienda’s
acquisition of the Latino Home Buying Fair, now in its 26
rd year.

Thereafter, Rose moved on to work with CASA of Oregon to help expand an innovative
affordable housing program in predominantly rural communities, the Manufactured
Housing and Cooperative Development Center, an affiliate program of the national
ROC USA® model. She helped expand CASA’s initial manufactured housing
cooperative developments and to date has helped preserve 27 parks and almost 1,800
manufactured homes. This includes the redevelopment of the wildfire destroyed Talent
Mobile Estates. She also worked to preserve existing Farm Labor and other rural
affordable housing throughout Oregon.
In 2017 she served as the Director of Real Estate Development for Hacienda CDC, and led the redevelopment of the Phase 1 Las Adelitas project, a 145 unit, new construction, affordable housing mixed-use development with over 9000 square feet of community center space. Rose also led other development activities including the mixed-use redevelopment of the Villa de Clara Vista, Hacienda’s oldest housing project, acquisition of the Arbor Mobile Home Park with Saint Vincent DePaul Center, the innovative Equity First Affordable Small Home’s project, and initiated the Phase II Las

Adelitas commercial project with plans to include a child care center and affordable
commercial spaces for local non-profits or social enterprises.
In all, Rose brings more than 27 years in the real estate industry as broker, developer,
and asset manager. She holds a BA from Linfield College and maintains an active real
estate license in Oregon. She has served as a volunteer board member on numerous
non-profit boards and advisory committees. In her down time, she enjoys traveling,
especially across Oregon’s varied and beautiful landscape.